How To Choose Right Niche To Get More Sells On Amazon Kindle (Killer Keyword Research Method)
Selling EBooks on online is a great way to make easy money from online. Amazon Kindle Direct Publishing is a great place to submit & sell your books. But there are millions of books available on amazon kindle. So you have to be a clever author to find your profitable niche. Personally, I write books & sell those books on Amazon and earn good amount of money every month. Click here to see my amazon author profile. Today I am going to share with you How To Choose Right Niche To Get More Sells On Amazon Kindle 🙂
How Narrow Should Your Niche Be?
It’s important to understand the size and popularity of the niche that you are creating a book about. If you are trying to create a bestselling eBook in a popular niche such as Weight Loss you’re going to have a ton of competition. Most of us don’t have the marketing power to pull that off, so we would need to find a more specific niche where it is easier to rank high. You can still make money by ranking well in that smaller niche.
“Rather than try to tackle the broad category of Weight Loss, you could do a more specific subject like How to Lose Belly Fat, Weight Loss on a Budget or a specific type of Low Carb Diet. Even some of those niches might be very competitive so you might need to narrow down your niche even further.”
Let’s look at some specific numbers. When you do an Amazon Kindle search for different keywords related to Weight Loss you can see what kind of competition you’re up against. This is how many other books Amazon sells that are related to each of the following keywords:
Weight loss = 31,812
Lose Weight = 10,513
Low Carb Diet = 5,997
Fast Weight Loss = 3,755
Lose Belly Fat = 985
Weight Loss After 40 = 56
So you can see quickly that Weight Loss is a huge, competitive keyword. There are 31,812 other books related to that keyword. Weight Loss After 40, on the other hand, only has 56 related books. That means that it is an obscure niche where there are probably not very many readers buying books.
How to Determine a Good Sized Niche for an eBook
Here are some general guidelines to help you determine if a niche is “winnable.” Keep in mind this is a rough guideline to help you determine if you are close to the mark. This doesn’t guarantee you will be found at the top of the search results. It also doesn’t guarantee that if you do rank at the top that you will get sales. But it can be comforting to know that you’re in the right range before you finalize the keywords you’ll be creating your eBook about.
First, generally speaking, you want to be in a niche that has less than 5,000.
Looking at the list of weight loss keywords above, the best niches to start researching would be:
Lose Weight = 10,513
Low Carb Diet = 5,997
Fast Weight Loss = 3,755
Lose Belly Fat = 985
Weight Loss After 40 = 56
Second, you need to look at how the existing books are ranking. This tells you how many copies of a particular book are selling. The general rule of thumb here is that you should be able to find a least a few books in the first 20 search results that have a sales rank number that is smaller than 100,000.
If all of the books are ranked 200,000 and upward toward 1,000,000, then there are not very many people buying books in that category. On the other hand, if you find six books in the top 20 search results that are ranked between 2,000 and 20,000, then you know that a LOT of people are buying these books. The competition could be high, but at least if you can write a great book and position it well, you have a chance of getting a chunk of those sales.
The most important point of this lecture is right here
The sweet spot is if you can find 4-6 books in the top 20 search results for your chosen keyword phrase that are ranked between 10,000 and 100,000. That means books on this subject are selling well and your book has a good chance of selling well too. Especially if the competition number from above are below 4,000 search results.
NOTE: Don’t feel locked in by these numbers, but use them as a guide.
Here are the steps to checking for the sweet spot:
1. First, check out section 4 about Keywords to research keywords relevant to your niche.
2. Choose the best keyword fro your research.
3. Enter your keyword in the Amazon search field.
4. Look at the top 20 books in the search results. If you see 4-6 that are ranked between 10,000 and 100,000, you have found the sweet spot.
To find the sales rank for a book:
1. Go to the book’s Amazon sales page
2. Scroll down the page about halfway to where it says “Product Details.”
3. There you will see the “Amazon Best Seller’s Rank.”
It should look something like this:
- Amazon Best Sellers Rank: #1,583,306 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
o #3498 in Kindle Store > Kindle eBooks > Business & Money > Entrepreneurship & Small Business > Home-Based
o #4561 in Books > Business & Money > Small Business & Entrepreneurship > Home Based
o #6099 in Kindle Store > Kindle Short Reads > 90 minutes (44-64 pages) > Business & Money
The number I’ve put in bold and italics is the number you are using in this calculation.
You can help your book to be competitive in several different categories by using several different but related keywords. Consider what would happen if you titled your book: Lose Weight with a Low Carb Diet: Weight Loss Guide to Lose Belly Fat and Get in Shape Fast.
All of the following keyword phrases are included in this one title:
Lose Weight
Low Carb Diet
Weight Loss Weight
Weight Loss Guide
Lose Belly Fat
Get in Shape
Get in Shape Fast
Now you are competing for seven different keyword phrases instead of just one. Not to mention the number of possible keyword phrase combinations that a search engine may or may not pick out of the title such as Lose Weight for Busy People Low Carb Weight Loss Lose Weight Fast And so on.
You can do the same thing in the Headings, Subheadings, Descriptions and Body Copy of your content. Sprinkling various keyword phrases in different combinations into the text helps to tell the search engines what your content is about. Just keep it relevant and don’t sacrifice readability by cramming too many of them in there.
The moral of the story is, it’s important to do some research on the relative popularity of your main niche to see whether you have a chance of succeeding in that niche. Then, if necessary, narrow down your subject to an appropriately sized sub-niche. If you can do this, then your competition on amazon kindle will less and you definitely Get More Sells On Amazon Kindle and make the good amount of money for sure. What do you think about it? Let us know in the comment section below 🙂
